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5 exclusive Hae Bee Hiam items unveiled at House of Bakers, Ah Ge Li Nanxing’s first-ever collaboration with FairPrice Xtra Parkway Parade

Calling out to all bread lovers and fans of Ah Ge Li Nanxing’s Dried Scallop Hae Bee Hiam! 5 new exclusive Hae Bee Hiam items prepared using Ah Ge’s Dried Scallop Hae Bee Hiam will be unveiled at House of Bakers at FairPrice Xtra Parkway on 22 January. House of Bakers, a new bakery concept collaborates exclusively with FairPrice Xtra, featuring the first crossbreed of well-loved European, American, and Asian bread and pastries curated for the local taste buds, with the Asian range made from Japanese flour and premium ingredients.

5 exclusive Hae Bee Hiam items prepared using Ah Ge’s Dried Scallop Hae Bee Hiam prepared using his family heirloom recipe will be launched at House of Bakers. Mildly spicy and packed with robust flavors, hae bee hiam always brings back fond memories for Ah Ge Li Nanxing.

In this first-ever collaboration of House of Bakers at FairPrice Xtra Parkway Parade, Ah Ge Li Nanxing has worked in tandem with the FairPrice R&D Team to curate the 5 new items exclusively handcrafted with his Dried Scallop Hae Bee Hiam, these items include 4 bread creations and 1 Lunar New Year goodie - the Deliciously Ugly Hae Bee Hiam Zucchini Pizza, Deliciously Ugly Hae Bee Hiam Floss Pizza, Hae Bee Hiam Butter Bun, Hae Bee Hiam Swirly Loaf and Hae Bee Hiam Pineapple Tart, a perfect treat to enjoy during the upcoming Lunar New Year with your friends and loved ones. 

Deliciously Ugly Hae Bee Hiam Floss Pizza ($8.90)

Deliciously Ugly Hae Bee Hiam Zucchini Pizza ($8.90)


Two tasty creations include the Deliciously Ugly Hae Bee Hiam Floss Pizza ($8.90) and Deliciously Ugly Hae Bee Hiam Zucchini Pizza ($8.90). The Deliciously Ugly Hae Bee Hiam Floss Pizza features a generous dose of cheese, chicken floss, and hae bee hiam topped off on freshly baked bread. Fuel up on nutritious greens with the Deliciously Ugly Hae Bee Hiam Zucchini Pizza topped off with refreshing zucchini, tomato, cheese, hae bee hiam, and smooth mayonnaise. A perfect medley of flavors that will delight your tastebuds!

Hae Bee Hiam Butter Bun ($6.90 for 3 pcs)


Hae Bee Hiam Swirly Loaf ($14.90)


     Hae Bee Hiam Pineapple Tart ($18.80  for 1 bottle)

Promotional price from

22 to 24 Jan: $12.80 per bottle


Try the classic soft and fluffy Hae Bee Hiam Butter Buns ($6.90 for 3 pcs), boasting fragrant aromas and packing a punch in every bite, have it as a snack or together with your favorite cup of freshly brewed tea. A beautiful creation, the Hae Bee Hiam Swirly Loaf ($14.90) features Ah Ge’s Dried Scallop Hae Bee Hiam swirled throughout a delicious loaf of bread. Each slice is extra soft with a chewy crust and ribbons of hae bee hiam throughout, a savory loaf of bread that smells amazing looks amazing, and tastes even better!

A must-try item is the Dried Scallop Hae Bee Hiam Pineapple Tart ($18.80 per bottle), which is prepared from scratch using Ah Ge’s heirloom recipe, definitely a must-have in every household this Lunar New Year. From 22 to 24 January, for 3 days only, the Dried Scallop Hae Bee Hiam Pineapple Tart will be available exclusively at a promotional price of $12.80 per bottle.  A unique rendition of the traditional pineapple tarts, indulge yourself in the divine blend of sweet and savory flavors as the pineapple filling harmonizes perfectly with the hae bee hiam and gives a subtle hint of spiciness and a well-balanced sweetness from within. Surprise your family and loved ones with this delicious snack this Lunar New Year!

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