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Cheers Celebrates its 24th Birthday with a Shiok Pack of Local Products and Delights! Available only at 3 Changi Airport terminals for a limited time only.

Cheers and FairPrice Xpress marks their 24th birthday this October with a sale-abration of over 80 products with exclusive bundle deals and discounts galore! What is a birthday bash without a feast through Singapore’s food paradise! Travelers entering Singapore can now snag exclusive SHIOK! Packs for a teaser of all the nation has to offer with its rich and diverse flavors in one nifty bag, right at the gateway of their gastronomic adventures. Looking to take home a piece of Singapore? Grab the exclusive departure SHIOK! Pack as a souvenir too! Cheers SHIOK! The pack is available only at Changi Airport T1, T3 departure, and T3 arrival. Visit www.cheers.com.sg/taste-of-SG/ for more information.

Exclusive Cheers SHIOK! Pack, Filled with Many Singapore-related Surprises 

Frequently used as an expression of general approval or of food as tasty and delicious, “Shiok!” is a colloquial term generally shared by Singaporeans regardless of race, language, or religion. Presenting the Cheers SHIOK! Pack that comprises a wide range of items such as souvenirs, locally made snacks, and beverages that are all proudly made in Singapore. 

Highlights not to be missed include the popular buttery, full-bodied and rich flavors of salted egg now in ready-to-eat Irvin Salted Egg Cup Noodle and in the addictive Crusty’s Salted Egg Fish Skin. Enjoy breakfast the Singaporean way from around the world with Wang Kaya, the well-loved breakfast spread served with toasted bread and a thick slab of butter alongside two soft-boiled eggs and a cup of coffee or tea. Indulge in local folklore with a side of cacao goodness with the Merlion Chocolates shaped like the mythical creature with a lion’s head and the body of a fish. For collectors, the limited edition Hello Kitty 15cm plushies look all dapper dressed in an assortment of uniforms from police to chef, and nurse to even Cheers very own iconic blue and yellow uniform making for the perfect souvenir. SHIOK! Packs are priced from $38 onwards and products vary from store to store. 

The pack also boasts a fun design, full of adorable food motifs such as spaghetti, curry rice, drinks, snacks, and egg, all hollering different local words that mean “delicious”! It makes a great gift for everyone, from business travelers to honeymooners and Singaporeans studying or working overseas. 


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